A few years ago, Google and other search engines were all about backlinks. The advice was to get as many as you could, as fast as you could. Kind of like blogging, it was a quantity over quality race to the top. But then search engines got smarter, and sites that were top ten on […]
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8 Reasons Why You Should Start Writing Content Marketing Posts Today!
What is Content Marketing? According to the Content Marketing Institute ,”Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” In other words, content marketing is the stuff you post on your […]
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The Importance of Blogging | Quality Over Quantity
Experts use to recommend blogging as much as possible to improve your SEO rankings. But over time search engines have gotten smarter, and while frequency still plays an important factor, quality plays an equally important role. So what is the importance of blogging anyway? SEO Rankings When you blog, you have the opportunity to optimize […]
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6 Signs That You Should Outsource Your Blogging
As a photographer, you are told all the time that you NEED to blog. It boosts your SEO, it makes your clients feel appreciated, it shows potential clients your most recent work and it gives you something to post on social media. I could go on and on. And all of these things are true, […]
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The Benefits Of Outsourcing Your Blogging | A Client’s Perspective
Kate Merrill is a talented Denver Wedding Photographer, but she’s also a smart business woman. She understands that in order to get ahead in a competitive market like Denver has, not only does she need to offer an amazing experience and breath taking photos, but she also needs to be smart about how she uses […]
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